History

In 1969, a group of Mexican women had the vision of sharing their cultural heritage with the community at large. Among them was Mrs. Maurila Blakely Ortiz, who was often involved as an organizer with the traditional kermés, a festival for

charity. That evolved to become today’s Fiesta Mexicana.

Her restless efforts to keep our heritage alive with dignity allow us to harvest the fruits of people who like her invested their time and energy to guarantee a brighter future for generations to come. Thanks to her and the many that have planted the seeds for the past 52 years, we can see beyond the struggle for validating the richness of our culture in the mainstream mindset.

 

 

Vision

Today we attempt to emulate social change, wellness, and unity for all through learning from other cultures while sharing our Mexican Heritage.

 

Mission

To promote and educate the public about Mexican culture, customs, history, traditions, and the contributions of Mexican American Heritage through providing and participating in community events and community service.

Flagship Event

The Mexican community has been in Grand Rapids for generations, and it is the largest Latin ethnic group in West Michigan and continues to grow. Fiesta Mexicana is our flagship event and is one of the oldest ethnic festivals in Grand Rapids. It has been an icon in our community for 52 years and every year we converge at Calder Plaza for three days of music, dance, art, and food.

Our Emphasis

To grow the support from the youth in our community by

providing engaging, and cultural activities where our youth can learn about the culture and traditions. Cultivating and sharing our heritage with all residents and visitors to this beautiful state of Michigan

FAQ

 
 
How do I get involved?

 

During the year there are several activities in which the committee is present. Either by organizing an activity to support the Mexican community or to be part of some other event.

Send us your details, the area you would be interested in supporting and the date you are available.

 

 

Do you accept donations?

 

Yes!

On the page, you will find our address to make donations with the title of attention to La Fiesta Mexicana,

 

 

How do I rent a booth at the Fiesta Mexicana?

 

You can send us an application request, with information about your business or organization. We will send you the details of how the cost and requirements.

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What are the areas where I can participate?

Opportunities to collaborate are divided into areas and committees. You can tell us what you would like to do during the weekend of the Festival and you will be happy to join the great team.

Do you have immediate opportunities?

 

Another way to collaborate is by informing and sharing with others. It is very important for our organization that people do not only recognize the importance of the Mexican community in Western Michigan, its contributions and achievements.

 

But also the importance of other communities knowing more about our history and legacy, proudly making you know more about Mexico makes you an ambassador of our rich culture.

 

1.- Several times a year we receive

 

Invitations to participate in events to promote culture.

 

You can be an ambassador and represent us at schools or events.

 

2.-Collaborating/helping in the promotion area of our community (we always need video interviews or photos of businesses/organizations of compatriots in West Michigan for our page.

 

3.- Planning in the area of activities for children and young people.

 

4.-Submitting a video or photograph with your story.

 

For the #ProudOfOurPeople section

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A letter to our sponsors

In this new chapter, the Mexican Heritage Association of West Michigan (MHAWM) will continue to support different activities to promote our Mexican culture and heritage.

 

We will now be able to work with all thirteen counties in West Michigan. We want you to be part of this new history, celebrating our independence this coming September, where the #FiestaMexicanGR has been celebrated for more than 52 years. 

 

There are many opportunities for you to be a part of this organization, leaving a legacy for the new generations, celebrating our Mexican heritage, and promoting your services.

 

Through organizations like yours, we have been able to become the oldest cultural event in the city of Grand Rapids, Michigan, reaching more than 35,000 people each year who enjoy the wide variety of typical Mexican food, beverages also where they can purchase handcrafts, free activities like booths of important information, live music, performers, dances, art, activities for the family, contests, exhibitions and all that is because of you, our sponsors!

Be part of this new chapter, for another 50 years of celebration!

 

Gabriella de la Vega,

MHAWM President.

 

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OPPORTUNITY

Your sponsorship helps us continue to promote our traditions, making culture known through art, music, and education. With your collaboration, we can bring new generations closer to what our history is and bring a bit of our beloved Mexico to those who have not had the opportunity to visit or return to their country. Offering better programming to the more than 30,000 people who attend the Fiesta Mexicana.

This sponsorship, in turn, allows your company or organization to expand its market by making its services or programs known not only to a demographic group but also to the thousands of participants who with joy and enthusiasm await the arrival of this already traditional celebration. To be recognized by our community and increase your sales of products and services not only in a weekend but also by building a bridge of opportunities for the future.

Be part of our Mexican Fiesta this September 9, 10, and 11! Working together for a better West Michigan community.

  

Sponsorship levels

 

Escudo Sponsor $10,000

Own position in a preferred space to promote products or services.

On-screen ads with your promotional video (60 seconds).

Recognition in the printed program of the Mexican Fiesta.
Verbal acknowledgment by the master of ceremonies every hour.
Placement of logo on the event's web page.
Promotion in newspaper advertisements in Spanish.
Name broadcasting via radio and/or television.
Space for your prominent poster on the main stage.
Use for announcements and announcements of up to three minutes every two hours.

Aguila Sponsor $7,500

Own position in a preferred space to promote products or services.

On-screen ads with your promotional video (30 seconds)

Recognition in the printed program of the Mexican Fiesta.

Verbal acknowledgment by the master of ceremonies.

Placement of logo on the event's web page.
Promotion in newspaper advertisements in Spanish.

Name broadcasting via radio and/or television. Promotion with a prominent poster on the main stage.

Verde Sponsor $5,000

Own position to promote products or services. On-screen ads with your promotional video (20 seconds).

Recognition in the printed program of the Mexican Fiesta. Verbal acknowledgment by the master of ceremonies. Placement of logo on the event's web page.

Blanco Sponsor $2,500

Own position to promote products or services.

Recognition in the printed program of the Mexican Fiesta.

Verbal acknowledgment by the master of ceremonies.

Placing the name on the event web page.

Rojo Sponsor $1,000

Shared position in the community area for the promotion of products or services.

Name of business in the printed program of the Mexican Fiesta.

Verbal acknowledgment by the master of ceremonies.

Amigo Sponsor $500 or less (no minimum)
Mentioning the name of the person/family/friends during the event and on social networks